Redesign studies / Cleaning and home services
Maidsway
Maidsway is a residential and commercial cleaning and maid service in Austin, Texas, and nearby areas, from regular maid service and deep cleans to move-in/move-out, vacation rentals, offices and janitorial work.
Austin, Texas, US
A concept redesign of Maidsway's public website, made by NewDesign.io. Not commissioned by or affiliated with Maidsway. Names, logos and photos belong to their owners.
Current siteOur redesign
Desktop, first screen. Drag to compare.
On a phone
What we changed, and why
Every link now leads somewhere real
Before: Of the 22 pages the homepage links to, including Book a Cleaning, Contact Us and every service page, 21 show an error, and one link sends visitors to an unrelated gambling website.
Why: Someone who taps “Book” and lands on an error page usually calls the next company instead, and Google treats a site full of dead ends as less trustworthy.
A first screen that says who Maidsway is, with the phone one tap away
Before: On a computer the intro text runs underneath the buttons and can't be read, and the headline, “Best Cleaning Company In Austin, TX”, is almost word for word what a franchise competitor says.
Why: Visitors decide in a few seconds; now they see Austin, homes, rentals and offices, how the cleaners are checked and that payment comes after the clean, plus a call button.
Customers' own words lead the page
Before: Five real reviews sit halfway down the page under a generic heading.
Why: Customers recommend Ali, Fatima, Miguela and Araceli by name. None of the national franchises competing in Austin can show that, and it's the strongest reason to choose Maidsway.
Kept on purpose: The Maidsway logo and its teal, every service in the words customers already know, the five reviews word for word with names and dates, the three-step way of booking, the list of areas served, and the phone number, email and address.
What we measured
| Measured | Current site → redesign |
|---|---|
| Issues our audit found, the way Google reads the site (the redesign's count includes items that only exist in the preview) | 33 → 16 |
| Time to show the main content on a phone | 10.7 s → 1.1 s |
| Speed score on phones, out of 100 (Lighthouse) | 53 → 100 |
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